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Winning
The eRace |
On
Wednesday I attended Winning The eRace, a free all-day seminar
to help performance businesses better understand and implement
social media, Internet advertising, eNewsletters, Google
keywords, and online commerce. I was impressed by the caliber
of companies that spoke, including Google, eBay Motors,
Constant Contact, and others. |
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PRI's
John Kilroy delivers opening words at the seminar |
Lee
Krefman from Google discussed the various marketing options
on the search giant |
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Mike
Loader of Royal Support Services discussing Constant Contact
email marketing |
Matt
Petka and Bud Hodge of Proline Racing Engines talked about
proper website design |
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Kris
Fulton of Trinet Internet Solutions gave her insight into
website design, internet marketing consulting, webcasting
services and TV app development services. |
Camee
Edelbrock of Schiefer Media talked about public relations
and social media |
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Facebook
was a hot topic at Winning The eRace |
The
closing panel spoke about the challenge of managing brand
messaging and reputation on Internet forums |
Opening
Breakfast including Wind Tunnel with Dave Despain featuring
John Force |
Thursday
is the day the exhibit halls open for business, and PRI
kicked off the day in grand style with
the Wind
Tunnel with Dave Despain featuring John Force Opening Breakfast. |
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This
was no small affair, this was big! Thousands of PRI attendees
and exhibitors came out for an entertaining kick-off breakfast. |
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PRI's
Meredith Kaplan Burns. She's the Managing
Editor of Performance Racing Industry magazine. |
Look
at how big this room is, and it was packed! |
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The
breakfast even included a performance by the incredible
a capella group Voice Play. See their website HERE. |
A
reciting of the Pledge Of Allegiance |
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Opening
remarks by John Kilroy |
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Dave
Despain's first guest was SpeedTV's Robin Miller. He pretty
much tells it like it is; he was a lot of fun. |
Next
up was The Champ. Despite Dave's best intentions, Force could
not contain himself to sitting behind the desk. He was all
over the stage, having a great time. |
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John
Force in under 5 minutes! Sorry it's shaky; it was shot
at full zoom from across the room. |
John
spending time after the breakfast to meet and greet fans. |
Well
there you have it, racers. We hope you enjoyed our Dragtime
News On Location coverage of the 25th Annual Performance
Racing Industry Show. If you're involved in the racing business,
you should absolutely put Indy on your schedule for the
26th Annual PRI Show in 2013. Until then, good luck at the
track. |
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Photos
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